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How did Bayretail help the Fast Retailing Group reinvent clienteling campaigns

Founded in 1995, Comptoir des Cotonniers is a French company specialising in high-end ready-to-wear clothing. In 2005, the brand was sold to the Japanese group Fast Retailing. The brand was looking for a solution that would allow the associates to better address their customers by drawing inspiration from the codes of luxury clienteling.

Supercharge your store associates through a native app solution.

+50%

Team productivity

+6%

Additional turnover

+15%

Transformation rate

Achievements

With the Clienteling Campaign module, the headquarters is able to push lists of customers to be contacted to the store associates who now have the information and tools to communicate with their customers.

Additionally, associates can now scan a barcode to see if the product is available online, access all customer information including promotions and place orders.

What has been the impact of using Bayretail™️ solutions?

Using the Clienteling Campaign module, Comptoir des cotonniers headquarters provides store associates the information and tools to communicate with customers including customer specific marketing campaigns.

Associates can now scan a barcode to see if a product is available online, access all customer information including available promotions, and place orders for customers.

Supercharge your store associates through a native app solution.

+50%

Team productivity

+6%

Additional turnover

+15%

Transformation rate

How did Princesse tam.tam deploy Bayretail™️ solutions?

Bayretail™️ solutions are deployed at the headquarters level as well as in-store in France.

Supercharge your store associates through a native app solution.

+50%

Team productivity

+6%

Additional turnover

+15%

Transformation rate

“Great partnership!”

“Super Collaboration with Bayretail teams to develop a Clienteling Mobile App, in order to improve our client service instore and allow proactive clienteling actions. Bayretail has proven being a trustful partner!”

Paul Flacassier

CRM Manager | Comptoir des Cotonniers

Supercharge your store associates through a native app solution.

+50%

Team productivity

+6%

Additional turnover

+15%

Transformation rate

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